Canon Sponsors the 20th Asian Games Aichi-Nagoya 2026
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SINGAPORE, 27 February 2025 — Canon announced today that the company has signed a basic partnership agreement to become a sponsor for the upcoming round of the Asian Games, organised by the Olympic Council of Asia and Aichi-Nagoya Asian Games Organizing Committee. The upcoming games, the 20th Asian Games, will be held in Aichi-Nagoya, Japan from September 19 to October 4, 2026.
First held in 1951, the Asian Games is an international sports competition held roughly once every four years. At the next event in 2026, which will be held in Japan for the third time and the first time in 32 years, more than 10,000 athletes from 45 countries and regions will compete in 41 sports. This will mark the third time in a row that Canon has served as a sponsor of this event following the 18th and 19th Asian Games.
Canon has long supported professional users in the fields of broadcasting and sports who capture decisive moments of gameplay and share them with people all over the world. These professional users require camera manufacturers that offer comprehensive strengths including the provision of detailed-oriented services and support in addition to equipment featuring top-class performance and dependability.
As part of these efforts, Canon has continuously offered support including camera and lens maintenance and technical support at various sporting events both in Japan and overseas. At the 20th Asian Games Aichi-Nagoya 2026, Canon will similarly establish a camera service center at the venue to offer support to the professional users participating from around the world to provide them with “zero downtime,” free of any interruptions that may cause them to miss the perfect shot due to an equipment malfunction, etc. In addition, Canon has been recently undertaking wider efforts to convey the thrill of sports in more physical and immersive ways through 3D imaging technology, which broadens and enriches the visual experience of viewers.
As a sponsor, Canon offers event management the full support of its diverse products and solutions, ranging from input and output products—including cameras, lenses, broadcast equipment, network cameras, copiers, multifunction devices and printers—to medical equipment. Canon remains committed to delivering and sharing the passion and excitement of sports around the globe with its world-leading imaging technology.
About Canon Singapore Pte. Ltd.
Canon is a global leader in photographic and digital imaging solutions. Canon Singapore Pte. Ltd. is the headquarters for South & Southeast Asia driving sales, marketing and service strategies. Besides handling the domestic market, the company covers 22 other countries and regions. The parent company Canon Inc. has a global network of more than 300 companies and employs about 170,000 people worldwide. Canon is guided by its kyosei philosophy that focuses on living and working together for the common good.
More information is available at https://asia.canon.